Director for Content, TeamAsia
Cid is a proud member of the LGBTQIA+ community and currently serves as the Director for Content at TeamAsia. He oversees public and media relations, and editorial units of the company, and ensures the quality of his team’s work are aligned with their goal of delivering Next Level Experiences to brands.
Concurrently, Cid supervises the day-to-day operations of TeamAsia’s integrated publication, The Red Circle. He sets the tone, editorial direction and policies for the publication and makes sure every story is consistent on these measures. Having an integrated publication has been Cid’s vision since 2016 with the goal to share the stories, philosophies, and point of views that coincide with the agency’s values in an engaging and insightful manner. Outside TeamAsia, Cid is a faculty member of the Pamantasan ng Lungsod ng Muntinlupa. Using his years of expertise in the field, he shares his knowledge and insights to shape and groom the school’s future PR practitioners.